Create a Marketing Machine to Drive Sales

When people make a decision to make a purchase they go through a series of steps in their minds. For some products, like a can of soda, those steps only take a few seconds to occur. For other products, like a car, that process can develop over months. Regardless of the product or service, the [...]

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Win $100,000 for Biz Idea or Budding Biz

From Alibaba.com in partnership with Inc. the Newpreneur(TM) of the year contest.
Small Business Advertising Ideas © 2009 Glynns Thomas and Advertising Spark. All rights reserved.

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Upgrade Your LinkedIn Profile

If you’re on LinkedIn, how well have you optimized your profile? Check out these articles for great tips:
Six Elements of a Great LinkedIn Profile
What recruiters look for in a LinkedIn profile: 8 tips
How to Improve LinkedIn Profile
There are lots of reasons why people use LinkedIn. Check out this list of resources to find articles on [...]

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Personalization is Powerful

Personalizing a marketing message is a powerful way to connect and increase trust among your prospects. Someone is more apt to take notice when spoken to directly. It says you’ve taken a little effort to address me individually.
When I worked on a project to increase United Way charity donations among employees of a particular company, [...]

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Free Tools to Boost Your Effectiveness

Here are my new favorite FREE tools for checking on how well I’m optimizing my website, creating SEO friendly press releases, utilizing Facebook, twitter and more. Not only do you get free analysis but you learn how to improve what you’re doing. These are all from HubSpot.
Apparently I need to work on my “Personality” [...]

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